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<br /> -3- <br /> ( 2) the furnishing of facilities, <br /> personnel and materials for the <br /> registration of convention delegates <br /> or registrants; <br /> ( 3) for advertising for general <br /> promotional and tourist advertising of <br /> the city and its vicinity and <br /> conducting a solicitation and <br /> operating program to attract <br /> conventions and visitors either by the <br /> city or through contracts with persons <br /> or organizations selected by the city. <br /> (c) No more than one percent ( 1 %) of the <br /> consideration paid by an occupant of the <br /> sleeping room to the hotel may be used for <br /> the encouragement, promotion, improvement <br /> and application of the arts, including <br /> music (instrumental and vocal), <br /> dance,drama, folk art, creative writing, <br /> architecture, design and allied fields, <br /> painting, sculpture, photography, graphic <br /> and craft arts, motion pictures, <br /> television, radio, tape and sound <br /> recording, and the arts related to the <br /> presentation, performance, execution and <br /> exhibition of these major art forms. <br /> (d) No tax shall be imposed hereunder upon a <br /> corporation or association organized and <br /> operated exclusively for religious, <br /> charitable or educational purposes, no part <br /> of the net earnings of which inures to the <br /> benefit of any private shareholder or <br /> individual. <br /> Sec. 26-18. Collection. <br /> Every person owning, operating, managing or <br /> controlling any hotel shall collect the tax <br /> imposed in section 26-17 hereof for the City of <br /> San Marcos. <br /> Sec. 26-19. Reports. <br /> By the last day of the month following each <br /> calendar quarter, every person required in section <br /> 26-18 hereof to collect the tax imposed herein <br /> shall file a report with the city manager showing <br />