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C. DOWNTOWN VITALITY - Continue investment in the Downtown area to <br />preserve its unique and historical character, capitalize on opportunities for <br />redevelopment, and make it a safe and inviting destination for people of all <br />ages and backgrounds. <br />Utilize the adopted Downtown Area Plan, and rioritiz.e other applicable <br />pmia ui. <br />ii. Create, adopt, and implement the Historic Preservation Plan. <br />) .—methods and programs to address <br />vacant and neglected buildings. <br />°.iv. Work itN)-tN7 _r l var7t_corr mitt s_Er7 "rganizations—�TI_l!I CZ_ t j <br />IEoard Iairl Street IEoard I[o rlto rl Association of San Marcos to <br />a uL_a n d r c iv _u �L r r7 rg L i r7. <br />Downtown. <br />D. ARTS, CULTURE, AND SPECIAL EVENTS - Promote arts, culture, and <br />special events as a driver to improve quality of life, increase tourism, and <br />support local economic development. <br />Improve aesthetics and public art within public spaces, corridors, and <br />gateways to create a positive visual experience, instilling pride and <br />creating a unique identity. <br />Develop and promote programs and activities to increase resident <br />engagement and bring in outside visitors. <br />iii. Support arts and culture projects and events to encourage new <br />initiatives and take current ones to the next level. <br />No _ r7 if exl atlrl a aces�sucll as ferlcaELretairllrl alls,ar7d-blar)k_alls <br />of ublic facilities that cars be erlNlarlced ith ublic art or inter retive <br />materials. <br />---------------- <br />v Ilncor orate ublic art and Chemed la elements irl arks and <br />alay_q[ r )ds that reflect the stories ar7d_N7 ri�� �� �r� residents, <br />