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Benchmarks and Performance Measures <br />Benchmarks and performance measures allow the Greater San Marcos community to <br />monitor and assess the progress in achieving the objectives of t Comprehensive <br />Economic Development Strategy. Performance measures provide short-term “quick <br />wins” and benchmarks are the indicator levels for which to strive. Th <br />benchmarks and measures are those recommended for tracking imple <br />progress. As progress is made or unexpected circumstances occur <br />modified as necessary. <br /> <br />Goal Percent <br />Benchmarks and Performance Measures Latest figureGoal 2015 <br />Area change <br />Long-term Benchmarks <br />Total employment86,982 (08)99,88114.8% <br />Average annual wage$30,547 (Q3 08)$33,60510.0% <br />Real per capita income $27,729 (07)$32,46616.9% <br />Labor force participation rate72% (07)78.1%6.1% <br />14.0% <br />Total poverty rate14.3% (07)-0.3% <br />13.8% <br />Child poverty rate16.0% (07)-2.2% <br />Long-term Benchmarks <br />17.4% <br />High school attrition rate26.3% (07)-8.9% <br />5.7% <br />Percentage of adults with two-year degree5.2% (07)0.5% <br />32.4% <br />Percentage of adults with four-year degree or higher28.5% (07)3.9% <br />- <br />Increase the number of student participating in Career Academies at SMHS-- <br />Short-term Performance Measures <br />Establish regional workforce forum--- <br />Distribute promotional packets for Greater San Marcos schools to realtors--- <br />Long-term Benchmarks <br />Taxable retail sales per capita$13,970 (08)$18,50932.5% <br />Percent of target sector firms with more than 75 employees visited annually-25%- <br />Visits made to existing businesses-100- <br />New leads generated for business recruitment from Grow One San Marcos-20/year- <br />Short-term Performance Measures <br />Create a specific marketing plan for recruitment of each target business sector--- <br />Form Health Care Council --- <br />Expand and enhance EDSM website--- <br />Expand and update "Basic Requirements for Starting Your Business" guide--- <br />Long-term Benchmarks <br />Percentage of owner-occupied housing <br />26.6% (07)30.55%14.8% <br />(City of San Marcos only) <br />Percentage of residents spending 30%+ of income on housing50.9% (07)44.3%-13.1% <br />Short-term Performance Measures <br />Package and promote Downtown-specific incentive measures --- <br />Distribute informational packets to local and regional residential developers --- <br />Establish a Code Enforcement Task Force --- <br /> <br />Implementation Plan 36 <br />September 2009 <br /> <br />