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B. See attached photographs of product line <br />III. MARKET ANALYSIS <br />A. Company primarily sells to individual companies on an as <br />needed basis and therefore does not have long term contracts. Company <br />does have continuing agreements with distributers for international <br />sales. <br />B & C, TOTAL AND TARGET MARKET <br />The photographic industry has a long history of continued growth <br />especially for hi-tech products such as those produced by EPS. This <br />growth is expected to continue. The market for EPS products are all <br />professional photographers and one hour lab owners throughout the <br />world. The Scene Machine background system is a reasonable component <br />for any aggressive and creative studio including both independent <br />studio owners as well as large scale corporate operations. The typical <br />sale price for a complete Scene Machine system is $6,000. The Scene <br />Machine is becoming very popular in the United States and Canada and is <br />now making good market penetration in northern Europe, the Arab states, <br />and the far East. <br />The majority of the processing equipment sold by EPS is "state of the <br />art" and is just now being recognized for its potential. Because of <br />the high cost of the typical processing system ($50,000 and up), this <br />equipment is seriously considered only by the more successful studio <br />operations. Several unique new laboratory products will come available <br />in late 1989 that will potentially greatly increase sales in this <br />area. EPS and/or DHSS have negotiated rights to sell these new <br />products. <br />Environmental Projection Systems is exceptionally well known by <br />photographers throughout North America as a result of fifteen years of <br />advertising in major trade journals, participation in state and <br />national trade shows, and through the international reputation of the <br />company president, Dr. Henry J. Oles. Dr. Oles has lectured on <br />photographic subjects for professional organizations throughout North <br />America as well as in a number of other countries. For more than three <br />years, he has been a featured monthly columnist in the Professional <br />Photographer, the leading trade journal for the photographic industry <br />in North America. It is estimated that his column is read monthly by <br />approximately 60,000 photographers. <br />D. Industry Trends <br />The growth potential for EPS is enormous in virtually every area. <br />The professional photographer has been until now, quite reluctant to <br />purchase the Scene Machine background system, preferring instead to <br />remain with one of two traditional canvas backgrounds. However, the <br />huge success of many Scene Machine owners is pushing their competitors