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<br />
<br /> 2003-2004 (1% increase) Change 04/05
<br /> 2003-2004 Estimated over % Total of
<br /> Budget Year End FY 04/05 FY 03/04 FY 04/05
<br />PENSES CONTINUED:
<br />Promotion
<br />Photography Library $ 2,50000 $ 1,500.00 $ 2,500.00 $ 1,000.00
<br />Hosting $ 6,000.00 $ 6,000.00 $ 6,000.00 $
<br />Professional Meetings $ 3,000.00 $ 3,000.00 $ 3,00000 $
<br />Dues & Subscriptions $ 3,592.00 $ 3,461.00 $ 3,600.00 $ 139 00
<br />Give Aways/Souvenirs $ 5,000.00 $ 8,011.00 $ 5,000.00 $ (3,011.00)
<br />Web Site Fees $ 1,000.00 $ 700.00 $ 700.00 $
<br />Tourism Video $ $ $ $
<br />Telephone - Fulfillment $ 3,400.00 $ 3,000.00 $ 3,00000 $
<br />Brochures & Printing $ 27,000.00 $ 27,000.00 $ 25,000.00 $ (2,000.00)
<br />Brochure Distribution Servo $ 6,890.00 $ 6,890 00 $ 7,363.00 $ 473.00
<br />Brochure Fulfillment - Postage $ 10,000.00 $ 12,000.00 $ 12,000.00 $
<br />Promotional Copies $ 800.00 $ 800.00 $ 800 00 $
<br />Promotional Supplies $ 400.00 $ 400.00 $ 400.00 $
<br />Community SupportlP.R. $ 500.00 $ 1,30000 $ 1,300.00 $
<br />Contingency - Promotional $ 500.00 $ 1,000.00 $ 1,000.00 $
<br />Total Promotion $ 70,582.00 $ 75,062.00 $ 71,663.00 $ (3,399.00) 15.0%
<br />Support & Funding
<br />Historic Preservation Promo $ 5,000.00 $ 5,000.00 $ 5,000 00 $
<br />Total Support & Funding $ 5,000.00 $ 5,000.00 $ 5,000.00 $ 1.0%
<br />tvel
<br />avel/Trade Shows $ 11,000.00 $ 8,000.00 $ 7,500.00 $ (500.00)
<br />odging & Meals $ 4,500 00 $ 5,500.00 $ 5,000.00 $ (500.00)
<br />Conferences/Seminars $ 1,500.00 $ 1,500.00 $ 1,500.00 $
<br />Transportation $ 5,000 00 $ 4,000.00 $ 4,000.00 $
<br />Total Travel $ 22,000.00 $ 19,000.00 $ 18,000.00 $ (1,000.00) 3.8%
<br />Advertising
<br />Newspaper-US $ 12,000.00 $ 14,41400 $ 14,414.00 $
<br />Magazine-US $ 65,000 00 $ 63,191 00 $ 65,95800 $ 2,767.00
<br />Signage-US $ 30,000 00 $ 30,00000 $ 27,431 00 $ (2,569.00)
<br />Non-Advertising Fees $ 40,000.00 $ 42,000.00 $ 42,000.00 $
<br />Newspaper-MX $ 10,000 00 $ 10,529 00 $ 10,529 00 $
<br />Magazine-MX $ 9,000.00 $ 7,866.00 $ 7,866.00 $
<br />Special Projects/Misc. $ 3,000 00 $ 3,000.00 $ 3,000.00 $
<br />Media Events/FAMS $ 2,000 00 $ 1,00000 $ 1,00000 $
<br />Total Advertising $171,000.00 $172,000.00 $ 172,198.00 $ 198.00 35.9%
<br />
<br />I
<br />
<br />EXHIBIT A
<br />
<br />SMCVB Proposed Budget FY 2004-2005
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<br />Page 2 of 3
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