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<br />Page 2 <br />to include trade shows, national print ads, and marketing trips to specific <br />prospects/employers. <br />3. Update, expand and further utilize the "incentive bank" for appropriate <br />prospects. <br />Goal No.2: The retention and expansion of existing business and industry. <br />Strategy- Conduct a strong business retention/expansion program, maintaining close <br />ties through regular contact with major area employers. <br />Actions: <br />1. Provide advocacy services to assure that local businesses are aware of, and <br />receive full benefit from, applicable federal, state and local programs. <br />2. Assist employers seeking gap or expansion financing, employee training, site <br />selection, suppliers, marketing expertise, or other needs relating to maintaining and <br />growing local companies. <br />3. Continue to track jobs retained or created through the expansion of existing <br />firms, and document EDC assistance. <br />Goal No.3: Address issues related to economic development. <br />Strategy- Measure capital investment in area projects, identifying those in which the <br />EDC played an instrumental or supportive role in facilitating. <br />Actions: <br />1. Attend meetings that impact economIC development such as housing, <br />transportation and education. <br />2. Maintain records on economic development information. <br />3. Continue to track trends that affect economic development. <br />Goal No.4: Increase community awareness about economic development. <br />Strategy- Implement a strong business retention/expansion program, maintaining close <br />ties through regular contact with major area employers. <br />Actions: <br />